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Top 4 Ways to Personalize Your Athletic Department

Personalizing your athletic department makes it look more professional.

It’s also a great way to impress potential recruits or employees you’re trying to hire.

We’ve put together a shortlist of the top ways you can personalize your athletic department, and impact those who walk through your building.

1. Informational and directional signage

There’s nothing more frustrating than being inside a large building and not seeing any directions on how to find the bathroom. Or the elevator. Or the room you’re looking for.

Good directional signage will be visible, on-brand for your athletic department and school, and clear to read.

Whether you need to direct students to their classrooms, new athletes to their coach’s office, or spectators to different gyms — make sure you have the signage to cover all your bases.

2. Name badges and entry cards

Name badges are important identifiers for athletic department staff, building and campus visitors, as well as for student workers.

They can help visitors identify who works in the building to help direct them, and they also provide security to identify those inside the building who should be there.

You can use photo IDs for identification and also use them as swipe cards or proximity readers to enter locked doors.

3. Custom gear helps boost your profile

It’s always fun to have branded swag around your athletic department.

It shows your school spirit and allows your branding to be more widespread, as custom water bottles and mugs can be used within your athletic facilities as well as for giveaways and promotions.

Try offering a custom-insulated water bottle as an incentive for a “top fan” award at your next sporting event. A little friendly competition in the stands is always good for morale.

4. Custom plaques and awards

At The Badge Company, we help athletic departments reward their athletes after the season is over.

We have standard plaques, perpetual plaques, and specialty plaques. You can choose to engrave on a decorated plate attached to the wood plaque, or you can engrave on a solid wood plaque.

We’d love to help your athletic department with your next project. Contact me to get it started!